B2B Marketing Workshop
Tuesday 6 March 2018 in the Astley Media Boardroom
B2B Marketing for Growth was the topic of the next Astley Media Inspires workshop.
Drawing on work by Astley Media which helped secure recent Gold and Silver awards from the CIPR, and best practice from across the wider industry, we showcased stand out approaches to marketing that drives lead generation.
We looked at two specific case studies, with opportunities to discuss the approaches used in relation our attendees own businesses.
Every delegate was given their own Marketing for Growth workbook to use for the session.