Intern Diary: Alice Beatty
Alice recently completed 2 weeks interning with Astley Media, gaining experience in PR and marketing...
After recently completing my English degree at Plymouth University, I wanted to gain some experience in the PR and Marketing industry as it is a career path I know want to pursue. My love of writing and social media heavily influenced my interest in the PR world, and I wanted to get the feel of agency life before applying for permanent roles.
After a quick google search I discovered Astley Media, an agency based in the heart of my home city Exeter. They took me on as an intern and I had an incredible two weeks working and learning in a fast-paced environment.
I completed a variety of tasks, from writing a press release, social media content and several blog posts. I compiled market research for clients, updated contact sheets and made calls and enquires. I also learnt to use software like Hootsuite, a social media scheduling platform, and the graphic design tool Canva.
It was exciting to see the innerworkings of campaigns for clients such as Ralph Winter and Stagecoach South West, and to witness the creativity that is a part of the marketing industry. Each day was different, with new and exciting jobs keeping me busy and expanding my knowledge of what a marketing career would involve.
My time at Astley Media was immensely rewarding but also enjoyable. From day one the team were friendly, welcoming and gave me so many tasks that were interesting and challenging. I am sure this experience will enhance my CV and help in my future job search.
Alice's LinkedIn: https://www.linkedin.com/in/alice-beatty-5486b8166/